What is Dye Sublimation?
The answer to the question “what is sublimation printing” is that it is also known as dye sublimation printing. It is the process of applying an image to a specially coated metal, ceramic or polyester cloth. The image is applied through the use of sublimation ink, pressure and heat. Sublimation ink can convert from a solid to a gas without the need to go through a liquid form. The conversion process is started by the heat and is then controlled by time and pressure. Sublimation printing services on hard items such as metals and ceramics need a special coating to accept the sublimation inks. On the other hand, applying the inks to polyester items does not require special coating as the image is applied directly to the fabric.
Dye Sublimation Printing For Promoting Your Brand
Dye sublimation printing offers many ways to promote your brand:
- Dye sublimation printing layers the different dyes on a promotional item and creates a solid color field of any tone. This makes your brand look more professional than using inkjet printing where the different dots that make up the field can be viewed up close.
- Dye sublimation printing can be used on almost any kind of promotional item you can think of including fabrics, glass, keychains, phone cases, t-shirts, caps and magnets.
- Trade show displays can be elevated with dye sublimation printing on backdrops, large banners, business cards, posters, pamphlets and decals.
Sublimation Printing Services
Dye sublimation printing services result in the ink being chemically bonded to the item in question (aka the substrate). The ink essentially becomes one with the item that it is bonded to and this results in a final printed product that is virtually permanent. When used on fabrics, the finished product can be washed and folded with very little image degradation resulting from the folding and storing no matter how many times the item is washed. The results are superior, and longer lasting, than inkjet printing.
If you are ready to put sublimation printing to work for your marketing and branding efforts, give us a call at 501-376-2397.
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